Privacy Policy

Privacy Policy

This Privacy Policy describes how Toothfloof, operated by TUNNEX PTY LTD ABN 64 878 795 346 (“Site”, “we”, “us”, or “our”), collects, uses, stores and discloses your personal information when you visit our website, use our services, make a purchase from toothfloof.com, or otherwise communicate with us.

For the purposes of this Privacy Policy, “you” and “your” means you as the customer, website visitor, account holder, subscriber, or other person whose personal information we collect.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, products, legal requirements, or data handling practices. If we make changes, we will update the “Last updated” date and publish the revised Privacy Policy on our website.

How We Collect and Use Your Personal Information

We collect personal information so we can operate our website, process orders, deliver products, provide customer support, improve our services, communicate with you, and comply with our legal obligations.

We may collect information directly from you, automatically through your use of our website, or from third parties who help us operate our store.

What Personal Information We Collect

The personal information we collect depends on how you interact with Toothfloof.

Information You Provide Directly

You may provide us with information including:

  • Your name, email address, phone number, billing address and shipping address
  • Order details, payment confirmation and purchase history
  • Account login details, if you create an account
  • Information you provide when joining our waitlist, subscribing to emails, entering a promotion, submitting a review, or contacting customer support
  • Any other information you choose to provide to us

Information We Collect Automatically

When you visit our website, we may automatically collect certain information about your device and usage, including:

  • IP address
  • Browser type
  • Device information
  • Pages viewed
  • Products viewed
  • Items added to cart
  • Checkout activity
  • Referring website or marketing source
  • Cookies, pixels and similar tracking technologies

This information helps us improve our website, understand customer behaviour, personalise your experience and support marketing and advertising activities.

Information from Third Parties

We may receive information from third parties who help us operate our business, including:

  • Shopify and other ecommerce platforms
  • Payment processors
  • Shipping and fulfilment providers
  • Email marketing platforms
  • Analytics providers
  • Advertising platforms, such as Meta, Google, TikTok or similar platforms
  • Customer review, loyalty or referral platforms

Any information we receive from third parties will be handled in accordance with this Privacy Policy.

How We Use Your Personal Information

We may use your personal information to:

  • Process and fulfil orders
  • Take payment and prevent fraud
  • Arrange shipping and delivery
  • Send order confirmations, shipping updates and customer service messages
  • Manage returns, exchanges or refunds
  • Respond to questions, complaints or support requests
  • Operate and improve our website and services
  • Personalise your shopping experience
  • Send marketing emails, SMS messages or promotional content where permitted
  • Show you relevant advertisements
  • Run analytics and understand customer behaviour
  • Manage reviews, referrals, loyalty programs or promotions
  • Comply with legal, tax, accounting and regulatory obligations
  • Protect our rights, property, customers and business

Providing Products and Services

We use your personal information to provide our products and services, including to process your payment, fulfil your order, arrange delivery, send purchase confirmations, provide tracking updates, manage your account, support returns or exchanges, and respond to customer service enquiries.

We may also use your information to improve your shopping experience, including through Shopify tools and other ecommerce services connected to our website.

Marketing and Advertising

We may use your personal information to send you marketing communications about Toothfloof products, offers, launches, promotions, waitlists or updates.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails. If we send SMS marketing, you can opt out using the instructions in the message.

We may also use cookies, pixels and similar technologies to show you relevant advertisements on platforms such as Meta, Google, TikTok or other advertising networks.

Security and Fraud Prevention

We use your personal information to detect, investigate and help prevent fraudulent, illegal, unauthorised or harmful activity.

If you create an account with us, you are responsible for keeping your login details secure. Please contact us immediately if you believe your account has been accessed without authorisation.

Communicating with You and Improving Our Services

We may use your personal information to communicate with you, respond to your enquiries, provide customer support, improve our website, improve our products, understand customer preferences and maintain our business relationship with you.

Cookies and Tracking Technologies

Like many websites, we use cookies and similar technologies to operate and improve our website.

Cookies may help us:

  • Remember your preferences
  • Keep items in your cart
  • Understand how visitors use our website
  • Improve website performance
  • Measure advertising effectiveness
  • Personalise content and advertising

You can manage or disable cookies through your browser settings. However, blocking cookies may affect how our website functions.

For information about cookies used by Shopify, you can review Shopify’s cookie policy on Shopify’s website.

How We Disclose Personal Information

We may disclose your personal information to third parties where reasonably necessary to operate our business, provide services to you, comply with legal obligations, or protect our rights.

This may include disclosure to:

  • Shopify and ecommerce service providers
  • Payment processors
  • Shipping and delivery providers
  • Warehousing and fulfilment partners
  • Email and SMS marketing providers
  • Customer support providers
  • Advertising and analytics platforms
  • Review, referral or loyalty platforms
  • Professional advisers, including lawyers, accountants and insurers
  • Government, regulatory or law enforcement bodies where required by law
  • A purchaser or potential purchaser if our business is sold, merged or restructured

We do not sell your personal information in the ordinary sense. We do not use or disclose sensitive personal information without your consent unless required or permitted by law.

User Generated Content

Our website may allow you to submit reviews, testimonials, photos, comments or other content. If you submit public content, it may be visible to other users of our website or marketing channels.

Please do not include personal information in public reviews or comments that you do not want others to see.

Third Party Websites and Links

Our website may contain links to third party websites, platforms or services. We are not responsible for the privacy practices, security or content of third party websites.

You should review the privacy policies of those third parties before providing them with personal information.

Children’s Privacy

Our website and products are not intended for children under 18 years of age. We do not knowingly collect personal information from children.

If you believe a child has provided personal information to us, please contact us so we can take reasonable steps to delete it.

Security and Retention of Your Information

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

However, no method of transmission or electronic storage is completely secure.

We retain personal information for as long as necessary to:

  • Provide our products and services
  • Maintain business and transaction records
  • Comply with legal, tax and accounting obligations
  • Resolve disputes
  • Enforce our agreements
  • Protect our legitimate business interests

When personal information is no longer required, we will take reasonable steps to delete, destroy or de-identify it.

International Transfers

Some of our service providers may store or process personal information outside Australia, including through platforms such as Shopify, payment providers, marketing platforms, analytics providers and cloud-based tools.

Where personal information is transferred overseas, we take reasonable steps to ensure it is handled securely and in accordance with applicable privacy requirements.

Your Rights

Depending on where you live, you may have rights regarding your personal information, including the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or outdated information
  • Request deletion of your personal information, subject to legal obligations
  • Withdraw consent where processing is based on consent
  • Opt out of marketing communications
  • Request information about how we collect, use and disclose your information
  • Make a privacy complaint

To exercise these rights, contact us using the details below. We may need to verify your identity before responding.

Complaints

If you have concerns about how we handle your personal information, please contact us first so we can try to resolve the issue.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner at www.oaic.gov.au, or your local privacy authority if you are located outside Australia.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or would like to exercise your privacy rights, please contact us at:

Toothfloof
Operated by TUNNEX PTY LTD
ABN: 64 878 795 346
Email: hello@toothfloof.com
Address: Toothfloof HQ | Bare Smiles Dental, 144A Buckley Street, Essendon VIC 3040, Australia

For the purpose of applicable privacy laws, we are the controller of your personal information.